Writing Great Villains: Why They Shouldn't Be Sympathetic
Writing great villains is about striking a balance between charming and evil, so we love them but also love to see them lose.

Shiva, a dance choreographer, is hired by the rich and arrogant Ammu for her sangeet performance. But Ammu gets in trouble when she accidentally records a murder, leaving it up to Shiva to save her life. At the same time Rubina, who had financially helped Shiva once, demands that he love her in return.
Writing great villains is about striking a balance between charming and evil, so we love them but also love to see them lose.
“I’m always interested in exploring female fantasy, and the sexy witch is a loaded archetype that is simultaneously about men’s fears and fantasies about women, and women’s feelings of empowerment and agency. So whereas we are used to seeing the sexy witch or the femme fatale from the outside, I wanted to explore her from the inside.” - Anna Biller, on why she made The Love Witch
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